Journal

La veste selvedge rouge, "l'upcyclée" - 06

The red selvedge jacket, "the upcycled one" - 06

While Hast’s story began with the shirt, it naturally continued with another renowned long-sleeved garment: the work jacket. A monument of the men’s wardrobe and a flagship item of French...

La veste croisée, "la princière" - 09

The double-breasted jacket, "La Princière" - 09

We should warn you: the piece we are about to look at has a presence that leaves an impression. Faint-hearted, beware: here is the double-breasted jacket as you have likely...

La cravate en soie verte, "l'artisanale" - 07

The green silk tie, "the artisanal" - 07

For years, a heated debate has regularly stirred public opinion, newspaper columns and social media: the state of health of the tie. Dead and buried for some, very much alive...

La chemise à rayures club, "le col blanc" - 08

The club stripe shirt, "the white collar" - 08

Some might see a nod to Patrick Bateman or Gordon Gekko, others a reference to the style of the Shelby brothers; and all would be right. The influences are indeed...

La chemise Oxford 1960, "l'iconique Ivy" - 01

The 1960 Oxford shirt, "the iconic Ivy" - 01

Popularised in the United States during the 1960s, the shirt behind the enigmatic moniker “OCBD” wasted no time in conquering the Old Continent. “OC” stands for Oxford Cloth, giving away...

La chemise denim, "l’authentique" - 03

The denim shirt, "the authentic one" - 03

Here is another living legend of the men's wardrobe, whose history has been forged over the decades. To trace the origins of the western shirt, we must probably go back...

La collection 10 ans racontée par Sébastien, styliste chez Hast.

The 10th-anniversary collection told by Sébasti...

Sébastien, what is the overall idea behind this capsule collection? “To sum up 10 years of Hast, the story had to begin with formal shirts, continue with casual shirts and...

Rétrospective de l’année 2022

2022 Year in Review

As 2022 draws to a close, it is time for us to look back on an eventful period, defined by a desire to assert our identity even more boldly. A...

Nos initiatives solidaires

Our charitable initiatives

Committed to responsible and ethical fashion since day one, Hast supports the charities AIDES and La Tie Solidaire. Because Christmas is a time for sharing and mutual support, we thought...

Quelles idées cadeaux pour un homme à Noël ?

What Christmas gift ideas for men?

The festive season—and Christmas in particular—always arrives before we even realise December is here. Yet, with less than a month to go before the festivities, it is time to think...

Histoire d'une matière : la laine mérinos

The story of a material: merino wool

Merino: this simple word is enough to transport us to a world of softness. A natural material from mountain sheep farming, merino wool is known for being incredibly pleasant to...

Histoire d'un tissu : La Moleskine

Fabric history: Moleskin

At Hast, we are dedicated to crafting exceptional garments. To that end, we continually explore materials to bring you an authentic wardrobe built around impeccably tailored essentials. This season, we...

Hast fête ses 10 ans !

Hast celebrates 10 years!

Hast is celebrating its 10th anniversary this year! 10 years of shirts, fashion, encounters, commitments, authenticity and style. 10 years alongside you, too, as you help the brand grow with...

Comment porter la surchemise ?

The overshirt: one piece, countless looks

Summer or winter, the overshirt is an essential piece for your wardrobe if you want to embrace a practical, versatile style, a skilful blend of casual and smart. Neither quite...

Faut-il une raison pour bien s'habiller?

Do you need a reason to dress well?

No, this is not the next philosophy exam question. And not to prolong the suspense any further… in our view, there is no doubt that the answer is no. There...

Nos matières : la qualité comme première exigence

Our materials: quality as the primary requirement

As the new season begins, it is an opportunity to take stock, but above all to look ahead to a future we envision with optimism and ambition. Among these goals,...

Nos conseils pour maîtriser le style sartorial

Our guide to mastering sartorial style

As the saying goes, "fashions fade, style is eternal." This is certainly true of sartorial style, which has spanned the centuries and is more relevant than ever today. A symbol...