Journal

Chemise blanche été

How to wear a white shirt in summer?

Summer is here. Temperatures rise, drinks on the terrace linger on, and dress codes relax. Yet, one classic remains: the white shirt. At Hast, it is a summer wardrobe essential,...

Nos matières estivales : belles au naturel

Our summer fabrics: naturally beautiful

Since 2012, our passion for fine materials has driven a tireless quest for the right fibre, the right yarn and the right cloth. Year after year, collection after collection, we...

Hast x Nona Source, Acte II

Hast x Nona Source, Act II

Last November, we proudly presented the result of an exceptional collaboration with Nona Source, a platform dedicated to revaluing deadstock fabrics from the Maisons of the LVMH group. Six months...

Les "Fun shirts"

The "Fun shirts"

Measured boldness: Fun shirts  At Hast, menswear comes in every shade. While we value precise cuts, exacting fabrics and well-considered details, that does not stop us from wanting to play...

col de chemise

Which shirt collar should you choose?

There are details that change everything. A discreet seam, a fabric that develops a patina, the perfect drape of a jacket… and above all, a shirt collar. At Hast, we...

Choisir tissus chemise

Which fabrics should you choose for your shirt?

Essential to a well-curated wardrobe, the shirt finds its true identity in the choice of fabric. Each material, whether light, durable or elegant, influences not only comfort but also the...

Couleur de chemise

Which shirt colour should you choose?

The colour of your shirt plays a decisive role in your personal style. It reflects your character and shapes the impression you leave behind. From classic white to more daring...

Au bord de l'eau

By the water

Summer is gently setting in, bringing with it the desire for light, practical, and well-designed outfits. At Hast, we appreciate the idea of a summer wardrobe that is simple and...

Chemises du Printemps-Été 2025

New Spring/Summer 2025 Shirts

Every season has its unofficial uniform: the piece you throw on effortlessly, yet never fails to catch the eye. At Hast, since 2012, this signature piece is the shirt. It...

Le Fresco®, l’art et la matière

Fresco®, art and material

Today, we are talking about a wool fabric unlike any other wool fabric. We are talking about a summer weave that has dressed men of taste for almost 120 years....

Comment s'habiller pour cet été ?

How to dress this summer?

Summer is here, bringing with it the desire to wear garments that are both lightweight and stylish. Finding the balance between comfort and elegance can be a challenge, but with...

Un costume spécial pour vos cérémonies estivales

A special suit for your summer occasions

Since 2012, Hast has pursued the ambition of crafting exceptional everyday clothing by selecting noble fibres, premium natural or recycled materials and the finest European craftsmanship. Yet this aspiration is...

Le lin Libeco, le choix de l'excellence

Libeco linen, the choice of excellence

Our regulars know it well:  noble fibres and exceptional fabrics have been at the heart of the HAST wardrobe for over 10 years. With Libeco linen, we reaffirm this ambition...

Les chemises à porter pour l'été

Which Types of Shirts Should You Wear for Summer?

Summer is the perfect season to opt for lightweight, breathable and comfortable shirts. Whether for a relaxed holiday look or smart office wear, choosing the right summer shirt is essential....

Le retour du polo

The return of the polo shirt

Long associated with American university campuses and tennis courts, the men’s polo shirt is enjoying a real revival. Balancing relaxed elegance with assured modernity, it is once again establishing itself...

Hast x Manufacture Métis, deuxième acte

Hast x Manufacture Métis: Act II

One year after our first joint project, this season marks Act II of a remarkable collaboration between Hast and the Franche-Comté based Manufacture Métis. Proud of the enthusiasm surrounding the previous...

Dolce Farniente, ou le temps retrouvé

Dolce Farniente, or time regained

Launched last month with the Alba Nuova selection, we reveal the rest of our spring–summer 2025 collection through a brief ode to idleness.   On this sun-drenched escape, you will...