Journal
Linen cultivation in France: an interview with ...
A short drive from Arras station, in the Pas-de-Calais region, lies a linen scutching cooperative named Opalin. Since 1988, this cooperative has opened up new outlets for local linen production....
Success story: chinos
After the T-shirt and the sweatshirt , we continued our summer saga with a new story… That of the chino. Also called “khaki”, it was first worn by soldiers looking...
Our eyewear workshop: made in France at Hast
Four in the morning on a Thursday. The Hast team meets at the Gare de Lyon in Paris to visit our eyewear workshop. A few hours by train later, we...
Three ways to style the sport jacket
Familiar with the Sport jacket? Also known as a "Sport coat" or "blazer", it is less widely known than the suit jacket, yet it remains an exceptionally versatile wardrobe staple....
Addressing material loss with our upcycled boxe...
It is no secret that the fashion industry still has some way to go to become more responsible. It is important to remember that many initiatives are now being developed...
The story of a success: the t-shirt
Originally used as an undergarment, it was only when it crossed paths with Navy soldiers and Hollywood film stars that the t-shirt became the icon we know today. A true...
How Did the Dress Shirt Become Sexy Again?
The dress shirt, which needs no introduction, is an essential staple of the menswear wardrobe, and the team at Hast certainly wouldn't disagree. A professional uniform to wear with a...
After fast-fashion, the ultra fast-fashion phen...
As we once again enter the all-too-traditional sales period, it seems important to address another, different yet related subject: the new brands described as “ultra fast-fashion”. These brands attract young...
Ripstop: Anatomy of a fabric
A short history of ripstop Ripstop—sound familiar? The name of this distinctively textured fabric comes literally from "to rip" and "stop". During the Second World War, military gear had to...
Sport jacket, English-style class
The men's wardrobe offers many interesting pieces, but the sport coat or sport jacket remains one of the classics of men's elegance. This jacket, too often relegated to the realm...
Our seersucker swim shorts
We are delighted to present Hast’s first swim shorts. Passionate about menswear in the broadest sense, we wanted to expand our offering and develop this essential piece for men on...
A brief overview of denim
The word denim sounds familiar to us, as if woven into our collective vocabulary. It is easily used, too often as a synonym for jeans, bringing to mind specific imagery...
The military-inspired shirt
Through the pieces in our winter collection, we wanted to convey the spirit of a meaningful pursuit. For us, that means championing greater transparency, higher ethical standards, and open dialogue...
Our navy blue straight virgin wool coat
As with our shirts, we are committed to developing simple, functional, high-quality garments for the rest of the wardrobe. In 2018, we turned our attention to one of winter's most...
Our military-inspired waxed cotton jacket
Simple, effective and… waterproof. Introducing our English waxed cotton jacket! From military inspiration to the choice of press studs, everything has been considered to create a practical, useful and easy-to-wear...
British Millerain: British heritage
This Sunday, we will be unveiling a brand-new waxed cotton piece, designed to keep you dry and developed alongside the esteemed British mill British Millerain. Sound familiar? That is no...
New AH20 collection
Above the ponds, above the valleys,Mountains, woods, clouds, seas, Beyond the sun, beyond the ether, Beyond the confines of the starry spheres, My spirit, you move with agility, And, like...