For almost 3 years, the question came up with each collection development: should we offer T-shirts or not? It must be said that we hesitated for a long time to add them to our wardrobe, we wondered if it was not too far from our DNA, namely a brand of formal inspiration, with a form of uninhibited elegance.
We also couldn't ignore the increasingly important place of our casual range, with more original materials and patterns. And finally, these t-shirts had their place even more since we had expanded our wardrobe, with overshirts that can be worn alone or open over a t-shirt, and work jackets.
And then we agreed on one essential point: the t-shirt is an iconic piece, a great classic that every man has in his wardrobe. After much thought and several tests, we are finally there: our first collection of four organic cotton t-shirts is available.
We have chosen GOTS (Global Organic Textile Standards) certified organic cotton. This label encompasses environmental and social requirements, it certifies the organic origin of the cotton, and a socially responsible and environmentally friendly fabric manufacturing.
We are convinced that as a brand, we have to offer another way of producing, and, as customers, to consume less, better, and wear our clothes for longer.
Why choose organic cotton? We are convinced that as a brand, we must offer another way of producing, more sustainable. We have selected long cotton fibers, which do not break when washed; the weave is dense, while allowing air to pass through; the final material is generous, supple, comfortable. Wash after wash, it will not lose its shape.
We partnered with a Portuguese workshop to make this essential piece. The latter specializes in jersey, which it works wonderfully. The result? A comfortable t-shirt, with clean lines and a classic round neck, available in 4 colors, that we will happily wear every day. Bonus? Get a discount for the purchase of two t-shirts.
