The science of summer casual
As everyone knows, elegance seems to soluble in the summer heat. And for good reason: we're more likely to reach for ice cream than for class when the thermometer is showing red.
However, distinction and refinement do not have to melt like snow in the sun, and there is nothing to stop you from dressing up a little while on vacation.
In this essential article for July and August holidaymakers, we explore the options available to you for staying chic without risking thermal shock.
The rule of three
From one end of the summer season to the other, there are a quartet of rules that every aesthete must follow to dress without burning. This magic square reminds us of the key variables for creating a suitable summer outfit: fibers, materials, colors, and cut.
Rule number 1
Fiber is the raw material used to create the thread itself, which will be used to weave or knit the garment. In summer, more than any other time of year, it is essential to choose it methodically to avoid overheating.
For our part, we strongly recommend that you choose natural materials, preferably those known for their breathable and absorbent properties. This is the case for linen, hemp, ramie, and merino wool.
Some artificial materials have also proven effective—like Tencel —but we strongly advise you to avoid synthetic materials. These materials represent the lowest level of thermoregulation and will quickly become stifling and smelly.
Rule number 2
The fabric is the finished product after the weaving or knitting stage. On vacation, it's vital to choose lightweight and fairly open fabrics, knits, or jerseys. The more open they are, the more they promote lightness and ventilation.
So forget twills and other satins for a few weeks, and focus more on airy fabrics, conducive to air circulation. Incidentally, some are intentionally designed to stay away from the skin, like the essential seersucker or waffle fabrics. 
Regarding density, lightweight materials will logically be more comfortable than thick ones under a blazing sun. On our website, you'll find this information in the "Details" section of each product sheet, like here with our light-as-a-feather ecru shirt with navy stripes .
Rule number 3
Colors also play a role, as they absorb the wavelengths that make up visible light differently. White, for example, reflects most of them, while black absorbs almost all of them. Dark rooms will therefore generate more heat on the surface of the fabric, while light rooms will be less prone to this heating.
Between June and September, pale tones such as beige, light blue and sage green are therefore preferred alternatives.
Rule number 4
Last but not least, the cut is absolutely essential to avoid fever. Here, the rule is simple: the further the material is from your skin, the better you perform. Therefore, we invite you to favor loose and generous volumes to keep your clothes at a reasonable distance from the epidermis. You should find what you're looking for by (re)discovering our spring-summer 2025 collection , which gives pride of place to straight to wide cuts.
Our essentials for summer vacations
A picture is worth a thousand words, so we now offer you a small selection of summer pieces meticulously tailored for summer.
The first one won't surprise anyone: it's the linen shirt . Made from a natural material with breathable and absorbent properties, it ensures incomparable freshness when temperatures rise. From the simplest to the eccentric fun shirt , you'll find dozens of styles on our racks, sometimes including organic cotton to limit the risk of creasing.
The shirt's first cousin, the short-sleeved shirt is undeniably the other star of the summer. Mocked for many years , it has made a strong comeback in recent seasons, including in our collections. With its Cuban collar, straight cut, and patch pockets, it lets bras breathe and stands as a symbol of relaxed elegance.
In its terrycloth version , you touch the quintessence of refined nonchalance, combining the distinction of the short-sleeved shirt with the absorbent virtues of French terry fabric. Riviera style, here you are.
At the bottom, it's impossible not to define our number 1 ally, in the person of shorts . Shorts are among the essential pieces of summer, and we have published a beautiful assortment this year. In light cotton or cotton-linen, you will inevitably find the one that will make your legs beautiful among the models offered, from the simplest to the most represented. Without wanting to influence your judgment, the ecru reference in 76% cotton and 24% linen wins our favors with its two pairs of pleats and its ticket pocket. Clothing influences, when you hold us.
For the more modest of our friends, lightweight pants also have their say in summer . Here as elsewhere, be sure to choose natural fibers, lightweight materials, generous cuts and/or relatively light colors to put all the chances on your side. Between our wide cotton pants , our cool wool pants and our tennis stripe reference in linen and cotton , you will essentially find what you are looking for.
Finally, we have some suggestions for those who have trouble taking off their jacket. We've thought of you by developing sleeved pieces that combine elegance, lightness, and breathability . Some are quite casual, like the navy cotton jersey model , others are very dressy, with all due respect to the Prince of Wales double-breasted jacket , and all have been designed to accompany your summer stopovers.
The final word
Think the shorts/t-shirt combo would once again take your style hostage? You didn't know us. By focusing on natural fibers, the right materials, the right cuts, and the right colors, you'll have plenty to dress elegantly until the last twilight of Indian summer.
Here or elsewhere, our creations will escort you to all latitudes, whatever the temperature.
Discover them now in store and on our website , and don't hesitate to contact us if you have any questions about them.
And above all… have a great summer!